Offering Advertisers Additional Ways to Participate in the homes.org NewMover RAL
FORT LAUDERDALE, FL. - March 11, 2008 - homesMEDIA, a media arm of
homes.org, a performance based marketing company, announced today that they have integrated the homes.org New Mover Ride-A-Long (RAL) program into
their overall business model, based on a pay-for-performance platform.
homesMEDIA will offer a pay-for-performance model to advertisers in the
homes.org New Mover RAL to provide additional value to businesses managing their advertising programs and help them drive a greater ROI. CPA (cost per acquisition) and CPC (cost per call) deals allow the advertiser to test a product, see results, than pay based on performance.
"By pay-for-performance, we mean, you pay us---- when we deliver results. This addition reinforces our commitment to deliver results to our customers." said Benny Aboud, CEO homes.org.
Launched in 2007, the homes.org New Mover RAL was mailed to over 8 million
Single Family Dwelling New Movers, and is currently on track to mail to
approximately 6 million Single Family Dwelling Households in 2008. Currently, weekly mailings are approximately 125,000 envelopes (500,000 per month).
In Q1 of 2008, homesMEDIA consolidated their various branch offices and will operate their homes.org New Mover RAL program from the homes.org Fort
Lauderdale, Florida headquarters.
For questions and available opportunities, please contact Mike O'Hara,
President of homesMEDIA via Direct Dial at 954-657-9643, email
mohara@homes.org or contact Daphne Fernandes, V.P. Operations, homesMEDIA at 954-657-9619, email dfernandes@homes.org.
About homesMEDIA:
homesMEDIA, a wholly owned subsidiary of homes.org LLC, is a marketing
services company. homesMEDIA was developed as a full service marketing
company offering turnkey solutions for our partners in the homes.org New
Mover Ride-A-Long (RAL) Program and the homes.org Local Envelope Program.
Our mission is to offer substantial savings on home services to millions of
households each year by connecting consumers with products and services that
our advertisers offer through a shared mail program.
About homes.org:
homes.org is a leading consumer destination providing one-stop access to
home services and entertainment programming options with valuable cost
saving information and services that lower the cost of living by utilizing
the homes.org One Destination, Unlimited Possibilities ® platform. homes.org
offers an innovative, time saving concierge service to assist consumers with
complimentary utility connections and transfers as well as offering
consumers an unmatched selection of essential home products and services to
fit their specific needs. Through the homes.org Web site, consumers have
immediate access to current home values, local school information,
comparison-shopping and much more. To learn more, visit www.homes.org
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